This chapter covers the following business opportunities in the LGBT travel segment: LGBT tourism and hospitality businesses; LGBT events, festivals, and sporting events; LGBT sports to drive revenue and visitation; Pride festivals; tailoring your mainstream product with an LGBT twist; welcome signs and symbols; the cruise industry; LGBT tour operators; gays and the motor coach; airlines; hotels and lodging; meetings, conventions, and business groups; milestone celebration travel; and navigating controversies and turning them to your advantage.